Tim_Colling
Home Care SEO – Guard Against “Opening Date” Negative SEO
Dirty Rotten Trick Played by SEO Bad Guys Recently we discovered that one of our clients had been victimized by a new type of dirty trick perpetrated on them by someone else. This is a new type of “negative SEO”,…
What You Need to Know About the Changes to Yelp’s Algorithm
Yelp Changes The “Rules”, Makes Keeping Positive Reviews Harder Yelp connects people with local businesses of all kinds, with users contributing more than 100 million reviews since its founding in 2004. It’s the go-to review site for businesses in the service industry,…
Home Care Voice Search Optimization: Alexa Echo Show 2 vs. Google Home Hub
Ease of Setup and Use Make the Echo Device the Winner, So You’d Better Pay Attention to Yelp We recently had the opportunity to evaluate the Amazon Echo Show 2 and the Google Home Hub in a head-to-head comparison…
Turning Negatives into Positives: How to Convert a One-Star into a Four-Star Review
A Case Study With Kimberly Moss of Pegasus Home Health Care As an elder care business, your reputation is on the line every single day. And with the pervasiveness of online review sites and social media platforms, businesses are more…
The Importance of Author Authority in SEO
Author reputation matters more than ever when it comes to search. Google is well known for its experimentation with new features in search, and just as well known for abruptly killing them off. From personalized vs. global search toggle to…
Home Care SEO and the New Facebook Recommendations System
Facebook is changing the way they’re handling their review system. The social media powerhouse just announced it will be switching from review ratings to recommendations. As such, it will no longer collect review ratings; rather, it will request recommendations directly…
How to Select an SEO Agency For Your Business
Choosing the right partner in your SEO journey can be an overwhelming prospect at first. After all, there are many online marketing agencies out there to choose from. Which one is best for you? We’re here to give you some…
GoDaddy Clobbers Client’s DNS When Client Fires GoDaddy Hosting
We recommend against hosting websites at GoDaddy. We also recommend against hosting your website where your domain name is registered and its DNS is managed. We just experienced a good example of why we make those recommendations. Here’s what happened.…
SEO: How to Rank in Cities Where You Don’t Have an Office
If you own your own business but work out of your home, or you have an office but it’s not located in a city in which you want to rank, you may think you’re out of luck in terms of…